How to improve your linkedIn presence

How to improve your linkedIn presence
  • "Increasing Your LinkedIn Presence"
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  • Improve your LinkedIn presence.
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  • Ep 72 – Improve Your LinkedIn Presence with David Petherick
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LinkedIn is wonderful for a lot of reasons. First, it has over 140,000,000 members (and growing). Second, the average income per member is $107,000. Third, you can generate a lot of business using LinkedIn – especially if you’re in a professional services industry.

In this guide I’ll show you what to do to get the most out of your LinkedIn experience.

Getting Found
LinkedIn is its own search engine – and it’s one of the best there is for scoring potential clients. It’s far better than Google in that regard. However, those who are performing searches can’t find most LinkedIn profiles.

Why? Well, most user profiles aren’t keyword optimized. In other words, if someone types in “Houston financial advisor,” and you were a Houston financial advisor… would you show up at the top of the LinkedIn results?

Not likely, unless you have optimized your profile by using that keyword in certain strategic spots.

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