The 6 part mini ecourse entitled “Mobile Marketing for Small Business” will teach business owners “how to” use mobile marketing to attract and engage mobile consumers.
Mobile commerce is playing an ever increasing role in the lives of U.S. businesses and consumers alike. It’s imperative that small business owners learn the dynamic nature of the mobile channel to advance their business objectives.
Mobile Marketing for Small Business will teach you how to integrate mobile marketing into your existing marketing and sales efforts.
Recent data by a search engine giant reveals from 2010 to 2011, a 5 fold increase in mobile search over desktop search. They also report that 97% of consumer search is for local businesses.
“Mobile Marketing for Small Business” will teach you how to engage mobile consumers where they are, 24/7 without breaking the law.
You will learn specific strategies that will allow you to establish a recognizable local or national mobile voice that consumers will engage with.
The strategies include:
• SMS Text Marketing
• Keyword Marketing
• QR Codes & Microsoft Tags
• Mobile Calls To Action
• Mobile Website Techniques and much more…
The mini-ecourse topics by module include: Why Mobile?; Mobile Terminology and Disclosure; Mobile Marketing Tips, Tricks, Tried & True Techniques; Text Marketing Primer; Mobile Analytics; and Mobile Integration. All six modules are covered in this fully illustrated 41 page PDF handbook.
- File Size: 446 KB
- Print Length: 89 pages
- Simultaneous Device Usage: Unlimited
- Publication Date: November 3, 2011
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B0063K2MB6
- Text-to-Speech: Enabled
- X-Ray: Not Enabled
- Word Wise: Enabled
- Lending: Enabled
- Enhanced Typesetting: Enabled