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Step-By-Step SEO is designed to be an actionable, easy to implement SEO strategy book written with the beginner in mind. The author has worked directly for a major search engine and now runs his own SEO agency where he works with many clients to help get them increased visibility and sales through better search engine placement.
If you’re looking for a book that teaches you the best things you can do to impact your website’s online success without a ton of fluff than this is the book for you.
The new world of SEO
While much has been written about the recent changes Google has implemented under the names of cute furry animals such as Panda and Penguin, make no mistake that the real message Google is sending is that content is king and those with the best strategies to write and distribute their own content will rule the web. With Step-By-Step SEO you will learn exactly how to impact your online success by creating and using content to your advantage.
This step-by-step guide to effective search engine optimization teaches:
• How to find the top search terms that will drive new visitors to your website
• How to find the best tools to use that will allow you to impact your search engine presence in the shortest time possible
• How to build personal connections online to exponentially increase the number of people you are able to reach with your messaging
• How to turn your website into a great representative of your organization that gets the results you want
• And much, much more
This book is the culmination of over a decade of experience that the author has had in the field of search engine marketing. Having attended dozens of conferences, worked with hundreds of advertisers and read thousands of articles on the topic of search engine optimization, this book was written in a concise and easy to understand way that takes all of this knowledge and condenses it for any individual interested in learning how to get placement on the search engines.
The steps are laid out well and logical. Each chapter ends with a snap-shot (each step listed with a short paragraph) of the steps. This book makes SEO something easier to understand and it even makes it fun to do.
Terrific. Lived up to the promise
on March 9, 2015
By Joe Fazzari
I really found this to fulfill the promise of a true step-by-step guide with great conceptual explanation, recipe for tactics on content development, keyword targeting, awesome links to tools, and great overall approach to managing SEO as an ongoing initiative. We are putting this into practice for two sites at the moment. definitely one of the better guides out there and has helped us get off the ground with SEO in a big way
Excellent Overview of SEO Process and Step By Step Method to Start Your SEO Campaign
on August 28, 2013
By Paul VandenBosch
Getting your website on the front page of search engines is extremely valuable. This book provides an overview of the various methods used to improve search engine ranking and then shows you how to develop your strategy into a monthly to-do list.
When you can’t afford a hired gun
on August 28, 2013
By Charles Thrasher
First, my bias. SEO is largely a dull, tedious business in my opinion. I don’t suggest you commit to it unless you’re passionate about something–your product, your service, your audience. There are easier ways to make a living than building a successful website. But if you are passionate, there’s no better way to build long-term success than SEO.
The Solution I was Looking For
on December 17, 2013
As a new website owner looking for traffic, I was inundated with all the books out there on the subject. I needed someone to explain it to me clearly using a step-by-step method. This book from Matthew Davidson offered exactly what I was looking for. He even put together a monthly work plan for the needed SEO methods. This will be my go-to reference book going forward. I now understand what tasks I have to complete and, most importantly, why I need to complete them. If you are looking for answers to your SEO questions and how to put together an action plan, THIS BOOK IS FOR YOU!
Good book for a beginner
on September 1, 2013
By Amazon Customer
SEO seems to generally be talked about in very broad and vague terms. This book breaks things down into practical steps that you can do. I found the section about keyword research quite helpful.
Good and practical guide for understanding and planing SEO
on October 15, 2013
Great book, easy to read and understand, not filled with lots of pompous terms that make your head spin.
In-depth about Seo & still easy to grasp for the layman.
on September 3, 2013
By Tommy Sullivan
Loved the glossary of terms at the end. I am new to comprehending the dark arts of seo. I found it hard to put this book down and found it a must read for intermediate readers like myself. Simple and direct to the point without much fluff at all. Just the facts, ma’am when explaining more advanced terms.
It is really a very practical book
on February 15, 2014
By Roy Ng
This book is unlike other books in the market. It really tells us what to do everday and what tools can help us to accomplish the job. I bought several books already. They only told us the knowledge on the surface, and also some are only promoting their sevices. This book did not do anything like that. It purely helps us to do better on our website.
SEO Step by Step
on October 28, 2013
This is a nice break down of SEO into bit size chunks. So you will be able to digest this crazy world of SEO with some ease.