LinkedIn Marketing: An Hour a Day

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A step-by-step guide for succeeding on the for ''business'' social media network

LinkedIn Marketing: An Hour a Day helps you create, customize, and optimize a presence on LinkedIn, the world's largest social network for professionals. In this detailed, step-by-step book, LinkedIn expert Viveka von Rosen reveals how to use this powerful platform to ensure that you or your company get noticed by the right audience. Discover previously undocumented tips and tricks for community growth and management, including how to best use Groups, events, and other LinkedIn features and applications.Offers a complete resource for anyone who wants to market and recruit on the world's largest professional network Features hands-on tutorials, case studies, examples, tips, and tactics Reveals how to monitor and maintain a vibrant LinkedIn presence Includes effective tactics for recruiters, job seekers, and entrepreneurs, as well as legal, real estate, and nonprofit professionals Incorporates an exploration of the LinkedIn advertising platform, API, and mobile platform

This soup-to-nuts guidebook for tackling every stage of the LinkedIn process ensures your online presence will get noticed.

Product Details

  • File Size: 28612 KB
  • Print Length: 386 pages
  • Page Numbers Source ISBN: 1118358708
  • Publisher: Sybex; 1 edition (September 12, 2012)
  • Publication Date: September 12, 2012
  • Sold by:  Amazon Digital Services LLC
  • Language: English
  • ASIN: B009DH4VHY
  • Text-to-Speech: Enabled
  • X-Ray: Not Enabled
  • Word Wise: Not Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Enabled

Customer Reviews

By far the BEST book about LinkedIn!

 on January 7, 2013
By Laura Stamps, Book Ghostwriter
I love LinkedIn. It’s my favorite social site after Twitter. It truly is!

Professional Networking Simplified

 on November 23, 2012
By Are Morch
Viveka von Rosen has mastered the task of Simplifying Professional Networking both for individual entrepreneurs and brands.

Best LinkedIn Book of the Bunch

 on May 8, 2013
By Jason L. Mcdonald
I recently read three books on LinkedIn to brush up on LinkedIn skills for a couple corporate clients. You can always learn something – that’ s my motto!

LinkedIn Marketing An Hour a Day is THE Best LinkedIn book for beginners and advanced users

 on January 28, 2013
By Lori Gama
I read this book while on a plane and I couldn’t help but rave about it to my fellow passengers – it’s THAT good.

LinkedIn Marketing In An Hour A Day Delivers

 on December 11, 2012
By Tiffany Lymon
This book was far more than I anticipated. I typically shy away from the “In a Day” and “For Dummies” books because many of them provide just basic level information that gets you started then leaves you hanging. LinkedIn Marketing in an Hour a Day delivers on every promise and then some. Within the first few sections of the book, I successfully implemented changes that took my profile from a 6 page rank to #1 on the 2nd page. What I like most about this book is that it is a resource you can refer to again and again. Regardless of your knowledge level, you can grow with into it.

Great starter.

 on June 23, 2013
By Steve
Great starter guide to learning LinkedIn. I made it required reading for our new sales/marketing employees. Bought each of them a copy.

Read what the master has to say about this important subject

 on June 12, 2014
By Alex Freund
Reading and studying this book reminds me of my years at college. The book is very well organized, easy to follow and full with logical approaches to improving one’s LinkedIn profile. Page after page, full of terrific information helps the reader improve his brand. I followed her advice and guidance and elevated myself to page one or two. Why is this important? Because if one is not found on the first 2 or 3 pages then he becomes irrelevant. Viveka’s book is like a Bible. You can read it again and again and you will still find new nuances to learn from and improve. Viveka has done an incredible job for her readers.

I recommend this book

 on July 25, 2013
By Brian Clark
I first heard Viveka von Rosen on a podcast and purchased her book on the same day. When I listened to her on the podcast I really appreciated how she communicated her ideas and always explained ‘why’ you might use different features. The book is exactly the same way; straight forward and easy to implement. I have used LinkedIn for quite a few years but never looked ‘under the hood’ to see how to truly leverage LinkedIn for personal and business use. This book is valuable if you are just starting out or if you want to get more out LinkedIn. I have this book on my iPad so I can refer back to it often.

Must read for LinkedIn marketing from social media marketing expert Viveka von Rosen. LinkedIn for only 1 hour/day!

 on June 10, 2015
By Dan Aldridge (@danaldridge1)
LinkedIn is far and away the best social media network for business marketing. Like other social media, though, it can be a huge time waster if you don’t have a strategy and time boundaries set. This is an excellent roadmap from social media expert and LinkedIn specialist Viveka von Rosen on how to develop a LinkedIn strategy and be highly productive on LinkedIn. Anyone can afford 1 hour a day to crank their LinkedIn marketing efforts into high gear!

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