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Almost Everything You Need to Know About LinkedIn

LinkedIn matters. There are 2.03M LinkedIn members within the financial services industry. What’s more 69 out of 100 of the Fortune 100 companies recruit using Linkedin. Additionally, top executives from all Fortune 500 firms are on Linkedin. And recruiters who post jobs across social media networks are getting more applications via LinkedIn than on any other social media site. These stats along with a plethora more make standing out on LinkedIn essential if you are going after a competitive firm in finance in the US, UK, Australia, and Canada.

In this guide you will learn about how to leverage the power of endorsements, anonymity, groups, and recommendations.


Melissa clearly explained the critical aspects of a truly effective LinkedIn profile including how to measure, monitor and maintain the information for best results. – J Wilson-former Vice President, Gymboree Corp.

She helped me revamp my Linkedin page completely. I was recently approached by a recruiter. The recruiter told me the reason she approached me was because she was attracted by my Linkedin profile. Melissa made sure my profile not only shows my professional experience but also shows my personality. – Evena Liao, Brand Strategist

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