Facebook Marketing For Dummies


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Practical Facebook marketing strategies, tactics, andtechniques
This new edition of Facebook Marketing For Dummies armsnovice to expert marketers with everything they need to plan,refine, execute, and maintain a successful Facebook marketingcampaign. Fully updated to cover the latest tools and techniques ofFacebook marketing, you'll find hands-on guidance to create andadminister your Page Timeline, understand the psychology of theFacebook user, build your fan base, utilize events, contests, andpolls to promote your Page, increase your brand awareness,integrate your Facebook marketing campaign with other marketingstrategies, and monitor, measure, and adjust your Facebookmarketing campaigns.

Written by a leading expert on helping others use Facebook andother social media tools to promote and enhance their brands, thispractical guide gets you up and running on Facebookmarketing—fast. In plain English, it walks you through allthe latest features, including new designs for the News Feed,Timeline, and Pages, as well as major changes to the Facebookadvertising platform.Includes real-world case studies that illustrate how successfulFacebook marketing really worksFully updated to cover the latest tools and techniques inFacebook marketingShows marketers how to use Facebook to reach and engage theirtarget audienceProvides step-by-step instructions on how to organize,optimize, and manage your Facebook advertising campaigns

If you're a marketer looking to develop or refine a social mediamarketing plan that includes significant Facebook presence,Facebook Marketing For Dummies is your go-to guide.

Product Details

  • File Size: 13806 KB
  • Print Length: 300 pages
  • Page Numbers Source ISBN: 1118951328
  • Publisher: For Dummies; 5 edition (December 8, 2014)
  • Publication Date: December 8, 2014
  • Sold by:  Amazon Digital Services LLC
  • Language: English
  • ASIN: B00OA4IGT4
  • Text-to-Speech: Enabled
  • X-Ray: Not Enabled
  • Word Wise: Enabled
  • Lending: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled

Customer Reviews

Five Stars

 on April 4, 2017
By Guntoys1
Decent Information

Five Stars

 on January 27, 2016
By r_gregory
It covers it from end to end.

Good book for those looking to use Facebook to the next level

 on September 4, 2014
By Connie Harmon
Easy to follow and give hints and how tos for why you should do certain things depending on what your goals are when using Facebook. I just have to find the time to implement what I have learned.

very easy to follow and informative

 on October 17, 2013
By Frank Riccobon
From page 1 to the end it is easy to understand and follow. It is a great and informative book assisting us with setting up our online business. It highlights a lot of things we haven’t thought off with samples provided to compare. Highly recommend it.

Facebook marketing for Dummies

 on August 10, 2013
By Di
Very useful. Some items have already changed (image sizes, amount of characters allowed for ads) but the basic information is solid and helpful. Much easier to navigate marketing on facebook using this book than stumbling through it on your own.

I shop Amazon for my books.

 on May 15, 2016
By Richard Turner
Product was delivered as described. Book not the easiest read for someone not familiar with Facebook.

Five Stars

 on August 28, 2015
By darlene matthews
good book and fast delivery




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