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Hello there! You are reading this book probably because you want to know more about the specifics of affiliate marketing. In retrospect, AM is a fusion of many simple concepts that become more than the sum of their parts. Each step is simple, but there are nuances to each one, and putting it all together is not as easy as it seems – but the rewards are great
Affiliate marketing is an activity that you could stand to make great profit from, but only if you do things right. Luck has something to do with it, but the most part your success will rise from the work you put in and the knowledge that you apply. The theoretical framework for affiliate marketing is adaptable and expandable, but it is simple enough in its essential form. There are a few ways to implement it, but all in all the sequence of activities is pretty uniform.
Learning about affiliate marketing is not nearly as important as learning about your target audience. Finding a niche means getting a specific set of people who are interested in what you have to offer, and so you stand a greater chance of getting them really interested. There are lots of factors to consider, such as age, gender, position on the social pyramid, and subcultures, all of which interact in ways that we cannot fully understand. Still, the challenge of understanding your audience is what makes it fun. If you can get over that hurdle, you are almost assured victory!
Even after that, remember getting too specific with your audience means missing out on other potential customers who might be interested. Balance is essential throughout the entire affiliate marketing process. Not only do you need to get the right balance to appeal to a large-enough audience, you also need to find equilibrium in the design of your blog or website.